How Verkkofyssari expanded payment options in Kajabi with Finqu

Running online coaching programs has never been easier — and there are plenty of platforms to choose from. One of the most popular options worldwide is Kajabi, a powerful all-in-one platform for hosting online courses, coaching programs, podcasts, and even private communities.

Thanks to its ease of use and rich feature set, Kajabi is also widely used by Finnish companies. One of them is Vireus Oy, which offers an affordable and flexible alternative to traditional physiotherapy or massage through its Verkkofyssari service.

In this case story, you’ll learn how Verkkofyssari expanded its available payment methods in Kajabi using Finqu — without compromising automation or customer experience.

What is Verkkofyssari?

Verkkofyssari was created from a simple idea: everyone should have access to effective musculoskeletal rehabilitation in an affordable and effortless way.

Through guided online training programs, customers can rehabilitate pain or mobility issues anytime, anywhere, and at their own pace. All programs are designed by specially trained physiotherapists and are based on the latest scientific research and official treatment guidelines.

The long-term, evidence-based training programs aim to deliver lasting results — helping customers return to a pain-free everyday life, improve wellbeing, and support overall endurance.

The need for more flexible payment methods

Kajabi supports card payments out of the box, which worked well initially. However, as Verkkofyssari’s customer base grew, so did the demand for additional payment methods.

Offering alternative ways to pay was clearly important for conversion, but handling payments outside the platform introduced unnecessary manual work — something Vireus wanted to avoid.

“Our decision was influenced by technical limitations, and we wanted sales to be as automated as possible. We explored different solutions and partners until we came across Finqu. Their platform felt easy to use, cost-effective, and offered a wide range of features,”
— Ville, Vireus Oy

After getting in touch with the Finqu team, the requirements were reviewed together in a dedicated meeting.

“After that meeting, we felt genuinely relieved. With Finqu, everything clicked into place. We were able to fully automate sales and integrate everything into our existing system. Now our online programs can be purchased using additional payment methods — without any manual work,” Ville continues.

Connecting payment methods to Kajabi with Finqu

Once the requirements were clear, Finqu explored the best way to make the integration smooth and reliable. Luckily, Kajabi already supports integrations via Zapier, making the setup both fast and code-free.

Here’s how the solution was built:

• A Buy Button sales channel was created in Finqu
• Products matching Verkkofyssari’s courses were set up in Finqu
• A purchase link was added to Kajabi’s course pages using the Buy Button
• Payments are completed in Finqu’s checkout using the desired payment methods
• Once payment is completed, the purchase is automatically synced to Kajabi via Zapier
• The customer is instantly granted access to the purchased training program

To ensure a seamless customer experience, Finqu’s checkout thank-you page was customized to redirect customers back to Kajabi’s course thank-you page. From the customer’s perspective, the flow feels natural and uninterrupted — just like a native checkout.

As a bonus, conversion tracking continues to work normally, ensuring accurate analytics and performance monitoring.

A fully automated solution — without compromises

By combining Kajabi, Finqu, and Zapier, Verkkofyssari achieved exactly what it needed:

• More flexible payment methods for customers
• Fully automated sales and access delivery
• No manual work or operational overhead
• A smooth, consistent checkout experience

This setup allows Verkkofyssari to keep focusing on what matters most — helping people feel better — while the technology quietly takes care of the rest.

‍